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2023 sustainable business trends and challenges – what to watch out for

From avoiding greenwashing to facing soaring business costs, 2023 is set to be a challenging year for most business leaders to navigate.
Regulators, customers and consumers have increasing expectations for good quality, consistent information on sustainability. Communication must be accurate and meaningful because greenwashing is getting more dangerous.
Inflation and the cost of borrowing have the potential to push action on climate and sustainability down the agenda, but this is balanced by new regulation for 2023 that will help keep sustainability at the forefront for many business leaders.
As in previous years, the climate and nature crises, new regulations, geopolitical turmoil, and declining biodiversity are not going away. Sustainable business ambitions and plans are indeed facing challenges from fast-changing global conditions.
Terrafiniti’s partners Dominic Tantram and Joss Tantram share insight and opinion on the trends to watch for 2023 –the good, bad and the ugly.

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Greenwashing 2022 – turning up the heat on green claims

Greenwashing is getting dangerous - regulators, customers and consumers have increasing expectations regarding access to good quality, consistent information on sustainability, whether it is about a company’s overall performance, or about specific aspects of a product and how it compares to others. This article explores the context and what you need to consider while attempting to meet growing customer expectations and increasingly fierce regulators.

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ESG and Sustainability Reporting – are you engaging your investors?

ESG and Corporate Sustainability reporting with an investor focus is increasing in importance. Many company reports are still stronger on rhetoric than on providing a clear picture of sustainability issues, impacts and risks. In addition, there are still challenges in how companies identify which of these issues, impacts and risks are material to the company now and in the future. Joss Tantram, Partner at Terrafiniti, reviews regulatory guidance for ESG and sustainability reporting and considers the fundamentals of good disclosure for stakeholders while enhancing investor engagement.

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Sustainable value creation

Understanding the relationship between your organisation and the wider world, and identifying which issues, trends, dependencies and risks are material (important) to your business future is critical. Not just for measuring and managing impact, but also for developing resilience and responding to the changing requirements of clients, investors and wider stakeholders and ultimately maximising the opportunities for sustainable value creation.

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Greenwashing – as regulators mobilise, what do marketers need to get right?

Greenwashing is insidious and widespread. It’s also harmful to your reputation, one of the main sources of value from taking meaningful action on sustainability issues.
And greenwashing is becoming a tidal wave.
So how should marketers and other professionals tackle this?

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Global Risks 2022

Most major sustainability issues have important risk dimensions for companies – and societies. In many cases these are still not adequately represented in board-level discussion, company risk assessments or registers.
WEF’s Global Risk Report provides a very useful, comprehensive global review and outlook upon what is important, and this article provides an overview of 2022’s report.

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Certified Greenwashing – Real Greenwash Kitemark

To-date, claiming environmental credentials has been somewhat of a niche activity. But now that consumers, governments and even a few companies are waking up to the power of blah blah blah - greenwashing really has gone mainstream.
There’s so much activity it can be difficult to keep up and not be overwhelmed with who’s claiming what and on what basis – or perhaps more importantly - what lack of basis.
It’s time to get professional. So, we’re pleased to announce the new Real Greenwash KitemarkTM.

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Biodiversity – the next crisis?

While we've been concerned with action on climate and tied up with Covid19, a larger, related crisis is brewing. Businesses are waking up to the need for action on biodiversity.
Biodiversity is one of many issues organisations should consider when developing (or reviewing) sustainable business strategy. Many organisations have biodiversity-related dependencies and impacts stemming from their location, supply chains, products and services.

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Environmental Social Governance – Reporting Developments

Sustainability Disclosure Grows Up Sustainability reporting and ESG disclosure are finally growing up. They are moving from being desirable towards mandatory. So how do you avoid the pitfalls? Read this article to get the full story on what’s happening, where and what it means for you. If you don’t want to read the detail, here …

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