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You are here: Home / Archives for Practical Guidance

Practical Guidance

Greenwashing-copy-creator

Greenwashing Copy Creator *

9th December 2022

It's tough doing the work of creating truly misleading greenwash. But don't worry, help is here use the Greenwashing Copy Creator (GCC) to hit the eco-friendly target. Definitely not to be confused with the Green Claims Code (GCC) this will really help you knock out vague, misleading and generally crapulous copy - read this to get your own UTI!

Article by: Dominic Tantram Topic: Blog, Hints and Tips, Provocations, Thoughts and Big Ideas, Satire
Greenwashing-green-claims-turning-up-the-heat. Graphic image of commercial waste bin on fire - with label 'green claims'

Greenwashing 2022 – turning up the heat on green claims

27th October 2022

Greenwashing is getting dangerous - regulators, customers and consumers have increasing expectations regarding access to good quality, consistent information on sustainability, whether it is about a company’s overall performance, or about specific aspects of a product and how it compares to others. This article explores the context and what you need to consider while attempting to meet growing customer expectations and increasingly fierce regulators.

Article by: Joss Tantram Topic: Blog, Practical Guidance
ESG-Sustainability-Reporting–More-materiality-say-investors

ESG and Sustainability Reporting – are you engaging your investors?

29th September 2022

ESG and Corporate Sustainability reporting with an investor focus is increasing in importance. Many company reports are still stronger on rhetoric than on providing a clear picture of sustainability issues, impacts and risks. In addition, there are still challenges in how companies identify which of these issues, impacts and risks are material to the company now and in the future. Joss Tantram, Partner at Terrafiniti, reviews regulatory guidance for ESG and sustainability reporting and considers the fundamentals of good disclosure for stakeholders while enhancing investor engagement.

Article by: Joss Tantram Topic: Blog, Hints and Tips, Redefining Value, Sustainability Reporting
Greenwashing-what-do-marketeers-need-to-get-right

Greenwashing – as regulators mobilise, what do marketers need to get right?

12th March 2022

Greenwashing is insidious and widespread. It’s also harmful to your reputation, one of the main sources of value from taking meaningful action on sustainability issues.
And greenwashing is becoming a tidal wave.
So how should marketers and other professionals tackle this?

Article by: Dominic Tantram Topic: Blog, Hints and Tips, Practical Guidance, Sustainability Issues, Sustainability Reporting, Sustainable Business Management, Sustainable Products
Purpose-looking-forward

Does your company really make the world a better place?

1st February 2021

Sustainability Professionals Resilience Group | SPRG Simply making money is no longer seen as sufficient by many. Demonstrating purpose and social value is increasingly important. The World Economic Forum, among others, is promoting “Stakeholder Capitalism”, with a focus on companies playing a positive role in solving global challenges and reducing inequality. BlackRock’s (the world’s largest …

Article by: Dominic Tantram Topic: News, Practical Guidance, Sustainability Professionals Resilience Group | SPRG
Greenwashing-trust-us

What is Greenwashing? Why it matters and how to avoid it

8th September 2020

The need for meaningful change in business practice to deliver sustainability and equity is perhaps more pressing than ever. But persistent greenwashing undermines the wider understanding of sustainability, erodes trust, adds confusion and fuels cynicism.

Article by: Dominic Tantram Topic: Blog, Practical Guidance, Provocations, Thoughts and Big Ideas, Sustainable Business Management
Engaging leadership in sustainability - CFO

Engaging leadership in sustainability – CFO

31st July 2020

Engaging leadership in sustainability is vital - even in a large organisation with dedicated sustainability specialists. To ensure that sustainability becomes and remains a strategic priority, sustainability professionals need to work hard to get the organisation on board. You need to start with the positions, roles, places and people that matter.

Article by: Joss Tantram Topic: Blog, Hints and Tips, Practical Guidance, Sustainable Business Management, Training and skills
Sustainable-product-rare-as-unicorn

Sustainable Products

19th June 2020

How do you know if a product or service is sustainable?
What is a sustainable product?
How do you go about defining, designing and developing them?

Article by: Dominic Tantram Topic: Blog, Hints and Tips, Practical Guidance, Provocations, Thoughts and Big Ideas, Sustainable Products
Trust - having values and sticking to them

Trust in business? – 5 key things you must get right

12th February 2020

Arguably trust in businesses revolves around having purpose, values & sticking to them. But what does this mean in practice?

Article by: Dominic Tantram Topic: Blog, Hints and Tips, Provocations, Thoughts and Big Ideas, Sustainability Shorts
Climate 2020 | Photo portrait of Greta Thunberg in yellow sou'wester, hood up looking directly at you - credit Anders Helberg | Effeckt

Climate | Sustainability Issues 2020

13th January 2020

Climate will remain perhaps the most vital sustainability issue of 2020, but the crucial question is, will attention finally convert into meaningful and proportionate action?
The 1992 United Nations Framework Convention on Climate Change required all signatories (almost every country on earth) to avoid dangerous climate change, it also articulated the need to find equitable ways to reduce global greenhouse gas emissions.

Article by: Dominic Tantram Topic: Blog, Provocations, Thoughts and Big Ideas, Sustainability Issues, Tools and Solutions
Plastic crisis

2020 Sustainability Issues

20th December 2019

What will be the big sustainability issues in 2020? Each year we look to identify the emerging and fast-moving sustainability issues (here are 2019’s) we believe will shape sustainable business practice. In 2020 these are not wholly new, but existing issues continue to gather momentum, move from the edge to the mainstream or become the …

Article by: Joss Tantram Topic: Blog, Practical Guidance, Sustainability Issues
Top-Priorities-BAU

Transforming the business case for sustainability

4th December 2019

In a business context it’s often been necessary to justify why sustainability is important with a business case. While it gets less visibility now, it’s still common to see the symptoms of not having a good business case, or one that’s not widely implemented.

Article by: Dominic Tantram Topic: Blog, Hints and Tips, Practical Guidance, Provocations, Provocations, Thoughts and Big Ideas, Redefining Value, Sustainable Business Management, Sustainable Business Strategy
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