Sustainability is a transformative agenda. It requires companies to not only develop new priorities, but also to become corporate activists – to act to affect the wider system within which they operate.
Profit isn't very useful for measuring sustainability, or even for telling us much about economic viability. Why? Because profit is a lagging indicator and sustainability is inherently about long-termism. Delivering sustainability requires forward-looking indicators.
Valuing multiple capitals....the monetisation of social and environmental capacity is an approach gathering momentum but what are the pros and cons?
Unless we ask the big questions, we won't find the answers which meet the scale of the challenge we face.
The motivation behind multi-capitals approaches is to highlight their value to the economy. Why not focus upon the value of the planet as a going concern?
Defining and delivering true social utility requires a fundamental perspective and approach to assessing the purpose of enterprise in the first place.
Multiple capitals seek to expand the notion of value beyond money, cost and price. How useful might they be?
The discount rate makes a lot of sense but it also acts to restrict adequate investment in sustainable change. How might we compound future value?
Allowing the values we hold to be expressed through action should not be a matter of guilt. Sustainability will come when we turn the tide.
The future evolution of business; Rejuvenative Enterprises will thrive upon the changes our planet faces, for the good of all.